Are you fed up of getting fake likes? Is your engagement rate dropping? When we are running a “Page Like” campaign, it is often seen that we get fake likes. We all know targeting is the most important part of...
Category - Marketing Strategy
The dynamics of marketing are changing every minute and as marketers, we face new problems and challenges every day. For logical problems, we have analytics in place, which makes our life easier. But we need to be equally good at...
Every performance marketer is working towards increasing their ROAS daily. They have their own experiences and stories. There are a lot of variables which make each industry different and hence the advertising is also different...
Introduction to Circular Economy How can we implement circular economy principles in our marketing strategy? First let’s see the definitions of the linear economy, circular economy. A linear economy is the one where we...
In this article, I want to share my experience of Kyoorius Designyatra 2019 (KDY 2019), India’s best design conference. I saw some amazing stuff which is happening across the world in the fields like Graphic design...
